Los Angeles, California – June 12: The CEO of Netflix Ted Sarandos participated on 12 June 2022, Los Angeles, participated in Netflix’s fosy event for “squad game” at Rale Studios Hollywood in California. (Photo by Charlie Galle/Getty Image for Netflix)
Charlie Galle | Getty Image Entertainment | Getty images
Netflix Revenue increased by 13% during the first quarter of 2025, a major earning on Thursday.
Streamer blamed its better-and-up-to-the-to-time membership and advertising dollars.
In the end of January, The company increased its price Across the board, to increase its standard plan by $ 17.99 per month, its advertising plan to $ 7.99, and its premium plan to $ 24.99.
The report first stated that the streaming giant did not disclose quarterly customer data as it transferred its strategy to focus on revenue and other financial matrix as a display indicator.
Netflix also earns earnings as traditional media shares have been slammed by a market inspired by President Donald Trump’s trade policy.
However, Netflix stated that it continues to have a full-year revenue between $ 43.5 billion and $ 44.5 billion.
The company said in a statement on Thursday, “There has been no physical change in our overall business approach.”
Netflix shares increased by 4% in extended trading on Thursday.
Here is how the company performed Quarter ends on 31 MarchCompared with projections compiled by LSEG:
- earnings per share: $ 6.61 vs $ 5.71 expected
- Income: $ 10.54 billion vs $ 10.52 billion is expected
A year ago during the same quarter, the net income for this period was $ 2.89 billion, or $ 6.61 per share, $ 2.33 billion or $ 5.28 per share.
Revenue jumped in about 13% year in the first quarter, reaching $ 10.54 billion.
Netflix is bending over advertising as it slows down slow customer development and said, “A significant focus in 2025 is increasing our abilities for advertisers.”
The company launched its in-house advertising take platform in the US in early April, placing to expand other markets in the coming months.
“We believe that our advertising technology platform is fundamental to the strategy of our long -term advertisements,” the company said. “Over time, it will enable us to offer better measurements, enhanced targeting, innovative advertising format and extended programmatic abilities.”
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